the Art of Start 20 the Art of Launching
The Art of the Commencement 2.0
In its original form, The Fine art of the Start was the de-facto standard for learning how to start a visitor. The new version is 64 pct longer and features Guy's latest insights and practical communication about social media, crowdfunding, cloud computing, and many other topics.
To wit, business plans are no longer necessary; social media has replaced PR and advertising equally the central method of promotion; crowd funding is a viable alternative to investors; and the cloud makes bones infrastructure affordable for nigh any new venture.
Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's an over-abundance of communication. The Art of the Start 2.0 solves that problem past distilling Guy'due south decades of experience as 1 of the most hardworking and irreverent people in business organization.
As Guy likes to say, "Entrepreneur is a state of mind, not a job title." This volume will help you make your crazy ideas stick, through an adventure that'south more fine art than science–the fine art of the start.
What experts said about The Fine art of the Start 2.0:
"The Fine art of the Start two.0 is the ultimate entrepreneurship handbook. Kawasaki'southward generous wisdom, tips, and humor reflect his successes and failures. We tin all benefit from his insights." Arianna Huffington, president and editor in main, Huffington Postal service
"This is a must-read volume for every entrepreneur." Marker Cuban, possessor of the Dallas Mavericks and star of Shark Tank
If you recollect you lot know everything yous need to know virtually entrepreneurship, we dare you to take the test below.
Entrepreneur'south Quotient Test
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No test tin can determine if you'll succeed as an entrepreneur, simply this test will assistance you lot make up one's mind your level of knowledge about entrepreneurship. If you score loftier, it doesn't mean you'll succeed. If you score depression, it doesn't mean you lot'll fail. But a basic understanding of these real-world concepts and conventions tin brand things easier, faster, and cheaper for y'all.
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Congratulations on the completion of the Entrepreneur'southward Quotient test. I hope that yous institute the quiz interesting and challenging.
If you got a low score, this doesn't hateful yous'll fail, but acquiring this basic cognition will surely make things go faster and easier and could save you a lot of money.
If you got a high score, don't exist buying a Porsche yet because it's ane thing to do well in a quiz and quite some other to build a successful company.
In either case, I promise you that readingThe Art of the Start, Version 2 will assist you on your entrepreneurial journeying.
All the best,
Guy Kawasaki
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1. Question
What is not an advantage of crowdfunding vis-a-vis equity funding?
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ii. Question
If your visitor's pre-money valuation is $4 1000000, and you raise $i meg, what is the post-coin valuation?
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3. Question
If the pre-money valuation of your company is $3 million, and you raise $ane one thousand thousand, what percentage of the company did you sell to investors?
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4. Question
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v. Question
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6. Question
True or simulated: when it comes to pitches, more than is more.
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seven. Question
What is the optimal number of slides in a presentation?
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viii. Question
What is the best reason to form a partnership?
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nine. Question
If your pitch was an aeroplane taking off, what kind of plane should information technology be?
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10. Question
What makes a company defensible?
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11. Question
Ultimately, what positions your product or service?
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12. Question
True or false: as long as the founders own the bulk of the company, they maintain control.
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13. Question
What are the desirable similarities of founders?
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xiv. Question
What is a practiced mantra for Nike?
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15. Question
What is not a capital-structure trouble?
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16. Question
What phrase should a leader utilize less oft?
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17. Question
What are the four kinds of board members that yous demand?
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18. Question
What is the best response when potential investors inquire about the contest?
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xix. Question
True or imitation: it is no longer necessary to write a business program in lodge to get a venture-capital letter investment.
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20. Question
What volition help you stone a panel?
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21. Question
What is optimal mixture of content and promotion on social media?
Reviews
Hither are the reviews of The Fine art of the Start 2.0:
There's really no other style of putting it. Kawasaki'south new volume is THE guide volume to creating a successful entrepreneurial business organization… If you lot only read one book in your career, this should be information technology.
Geoffrey James for Inc. Magazine
The book is a compelling read…
Performance Gurus
Guy Kawasaki does it over again with not bad tips, tricks and fabled guidelines for anyone starting annihilation.
Joerg Strotmann
When you become pregnant, you read What to Expect When you're Expecting. When yous get laid off, you read What Color is Your Parachute?. When you get entrepreneurial, you lot read The Art of the First 2.0.
800CEO-Read
I would recommend it for anyone who is considering answering that little vocalization in their caput, telling them to outset something.
Liz Straus, Successful and Outstanding Blog(gers)
If cognition is currency, 'Art of the Offset ii.0' is a goldmine!
Adrienne Young, Adrienne Young Communications
In my opinion, it'southward worth its weight in gold. The Fine art of the First 2.0 is a volume that you should not just infringe from a friend, simply y'all should buy.
Wendy Kelly, Custom Fit Online
In brusk, this book teaches you lot everything about business organisation that MBA programs don't.
Roger Dooley, writer of Brainfluence: 100 Means to Persuade and Convince Consumers with Neuromarketing and Forbes contributor
I've tried, in earnest, to poke holes or truly disagree with annihilation in the volume. It's about every bit ironclad as a book can be.
Matthew May
The Art of the Starting time 2.0 might be the ultimate entrepreneurship handbook. Dig in.
Michel Reibel
Information technology's indispensable reading for entrepreneurs not but because it'due south brimming-total of advice and activity items, backed by Kawasaki's proven business organization wisdom, but too because he delivers them in accessible terms and with plentiful illustrative examples.
Akira Hirai
The Art of the Offset 2.0 will be very helpful to people who want not only earn more money, but as well change the globe.
IntNetwork Plus
Resource
Here are resources to assist you gain even greater value from reading The Fine art of the Start 2.0:
- Media kit containing encompass graphics in multiple sizes optimized for social-media platforms.
- Excel, PowerPoint, and Word templates for financial projections, pitches, and business concern plans (even though the book says that business plans are no longer necessary).
Buy
Source: https://guykawasaki.com/books/the-art-of-the-start/
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